O2 Unveils Major Spring Rewards Campaign with Free Food and Cash Prizes
O2 has launched an exciting new rewards campaign for spring, offering customers a chance to win thousands of free Greggs items and substantial cash prizes. The initiative is designed to provide added value to loyal subscribers through the Priority loyalty platform.
Substantial Prizes Up for Grabs
The campaign features two standout rewards: 50,000 complimentary Greggs Breakfast Baguettes and five prizes of £10,000 each. These are available to O2 mobile and Virgin Media broadband customers at no extra cost via the Priority scheme.
Lisa Johnstone, Director of Priority, Loyalty & Reward at Virgin Media O2, emphasized the company's customer-first approach. "At O2, we think about loyalty differently—it's about how we show up for our customers and put them first," she stated. "From free Easter treats to money-can't-buy family experiences, Priority is all about giving customers real value every day, while enjoying exclusive access and once-in-a-lifetime experiences they can't get elsewhere."
Additional Rewards and Experiences
Beyond the headline prizes, the campaign includes several other enticing offers:
- £1 Greggs savoury snacks and hot drinks for Priority members.
- Half-price Chicken Burger Meals at over one hundred Popeyes restaurants nationwide.
- A VIP package for Disney's Hercules the Musical in London, featuring four tickets, an overnight hotel stay, and a backstage tour.
- Tens of thousands of Cadbury Mini Eggs and chocolate bars distributed through TGJones stores across the country.
This spring campaign underscores O2's commitment to enhancing customer loyalty through practical rewards and unique experiences. The Priority scheme continues to be a key component of their strategy to deliver everyday value and exclusive opportunities to subscribers.



