Aldi shoppers are being advised to keep an eye out for a 'secret code' on supermarket shelves that could help them save money and stock up on favorite items before they disappear. The tip comes from bargain hunter Jordon Cox, known as Britain's Coupon King, who shared the insight on social media.
The 'D' Code Explained
According to Cox, shoppers should look for the letter 'D' on the top right-hand corner of price labels. This symbol is most commonly found on Specialbuys and other limited-time items, but it can appear on other products too. The 'D' indicates that the item is being discontinued and will not be restocked once sold out.
Knowing this can help shoppers make informed decisions. If an item is on sale at a good price, spotting the 'D' allows you to stock up before it runs out. This can save money in the long run, as you won't have to pay more for the same product at another store once Aldi's stock is gone.
Shopper Reactions
Many social media users expressed gratitude for the tip, with some lamenting that they hadn't known about it sooner. One commenter said, 'I wish I knew this before they discontinued the rocky road bites. They were one of their best cakes.' Another added, 'I wish I knew that yesterday!'
However, not all 'D' symbols indicate permanent discontinuation. Some commenters noted that seasonal items often return when their season comes around again. Others pointed out that the symbol might appear when packaging or barcodes are being changed, with the same product relaunched later. Still, for those who can't wait months, recognizing the 'D' can help plan bulk purchases and ensure your cupboards stay stocked with favorite items.
In his Instagram video, Cox advised: 'If you see a 'D' in the top right corner of a pricing label, that item is being discontinued after it's sold out. So you might want to stock up and save some money on it if it's something you want.' He also noted that while the code is common on Specialbuys, it can appear elsewhere, so it's worth checking regularly.
