Amazon has launched one of its most anticipated deals of the year, cutting the price of its latest Fire TV Stick by a massive 50% for the Black Friday 2025 sale.
Unbeatable Price for Premium Streaming
The retail giant's top-tier streaming device is now available for just £29.99, down from its original price of £59.99. This offer is part of Amazon's extended Black Friday week, running from November 20 to December 1, 2025. With Amazon cracking down on unofficial TV sticks, this genuine device is proving incredibly popular among shoppers.
Amazon promises endless entertainment with the Fire TV Stick, allowing users to stream thousands of films and TV episodes. You can easily access your favourite subscription services including Netflix, Prime Video, and Disney+, though subscriptions aren't included with the device. For free content, popular platforms like YouTube and BBC iPlayer are readily available.
Advanced Features and Gaming Capabilities
Viewers can enjoy their favourite content in stunning quality thanks to advanced 4K streaming that delivers a genuine cinematic experience right in your living room. For gaming enthusiasts, the Fire TV Stick stands out as the only streaming media player featuring the Xbox app.
This means you can discover and play hundreds of games directly through the stick by signing into your Xbox Game Pass Ultimate account. While this requires a £12.99 monthly subscription, the significant advantage is that you don't need to own an Xbox console to play.
Smart Home Integration and Customer Reviews
The device comes with an Alexa Voice Remote, enabling you to launch apps and search for content using just your voice from the comfort of your sofa. One delighted customer described this feature as perfect.
Amazon super-fans will appreciate the seamless integration with compatible smart home devices, including Ring doorbells, smart lights, and Echo speakers. The stick also works with non-Amazon products, such as the Ener-J Smart Wi-Fi Dimmable Switch from Debenhams, currently reduced to £37.35 from £70.
Customer feedback has been overwhelmingly positive, with one buyer stating: What's not to like... Great for what I need and the price was great. Although one reviewer mentioned difficulties with home cinema pairing using Amazon Echo devices, 94% of buyers awarded the device four or five stars.
Another satisfied customer declared they would not be without it, while many praised the straightforward setup process and the fast, high-quality streaming performance of this latest version.
The Amazon Fire TV Stick remains at its Black Friday price of £29.99 until the sale concludes on December 1.
