M&S's £40 'Luxury' Lambswool Cardigan Becomes Instant Christmas Hit
M&S's £40 Christmas Cardigan is a Festive Must-Have

Marks & Spencer has launched a new knitwear piece that is quickly establishing itself as a key Christmas wardrobe staple for 2025.

The Festive Knitwear Offering

The retailer's Lambswool Blend Crew Neck Cardigan is available for £40 and comes in two distinctly festive colourways: a rich holly green and a vibrant rouge red. Described by M&S as a "luxurious addition" to any knitwear collection, the cardigan is offered in sizes from extra small to extra large.

Its design features a regular fit, a classic crew neck, and a button-through front. The piece is finished with ribbed trims and neatly fitted raglan sleeves for a structured yet comfortable look.

How It Compares to the Competition

This launch places M&S in direct competition with other high-street favourites offering their own seasonal knitwear. For instance, Next sells a Merino Wool V-Neck Button Cardigan for £45, while Boden's Lucy Chunky Cotton Cardigan retails at £85.

The M&S cardigan has only recently hit the shelves, but it has already garnered a perfect five-star rating from its first reviewer. The satisfied customer praised it as their current "go to piece of knitwear," highlighting its good quality, great colour, and flattering cut for high-waisted trousers.

A New Christmas Classic?

Positioned as an affordable luxury item, the cardigan taps into the demand for high-quality, festive essentials that don't break the bank. Its prompt positive feedback suggests it is resonating with shoppers seeking a reliable and stylish layer for the holiday season and beyond.

With its launch timed perfectly for the 2025 Christmas shopping period, this lambswool blend cardigan is poised to become one of the standout fashion purchases from the British high street this winter.