New Balance has opened a new store at Birmingham's Bullring shopping centre, with the centre promising it will be 'your favourite'. The store swung its doors open on Friday, July 10, replacing the former AllSaints location on the upper level.
Bullring's Announcement and Public Reaction
Ahead of the grand opening, the Bullring posted on Instagram: 'The wait is almost over... our brand-new New Balance store opens this Friday July 10. Keep your eyes peeled – we've got plenty more to share before the doors open.' Once the store opened, they added: 'Your favourite shop is finally here.'
The post received well over 2,000 likes, with many people sharing emoji reactions showcasing their excitement. One person commented: 'Always nice trainers or sneakers as they call them'.
Other Recent Bullring Openings
Among the openings at the Bullring this year include Sushi Dog, Victoria's Secret, Lovisa, Subdued, Lululemon, Moida and Vyve. Others still to come include Australian jewellery shop Harli and Harpa.
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