Beauty enthusiasts across the UK are flocking to Superdrug to snap up a budget-friendly makeup product that shoppers claim rivals – and even surpasses – far more expensive alternatives. The product in question is the Max Factor Facefinity Pro Blur Longwear Setting Powder, currently priced at just £10.99.
The Budget Beauty Sensation
Available on Superdrug's website in translucent and rosy silk shades, the powder promises a professional, long-wearing finish. The brand boasts that its unique Airblur technology bakes, sets, and blurs makeup for a smooth, poreless look. Max Factor recommends applying a generous amount with a puff, letting it sit for five minutes, then brushing off the excess for optimal effect.
The packaging features a convenient closable sifter designed to minimise mess and waste. While a third shade is part of the full range, Superdrug currently stocks two, which the brand says can be mixed to suit a variety of skin tones.
Shoppers Declare 'No Filter Needed'
The real excitement, however, comes from customer reviews. Buyers have been effusive in their praise, with many stating the results eliminate the need for photo-editing filters. One delighted customer reported, "My makeup looks flawless and my photos no longer need a filter." Another made a bold comparison, stating, "Honestly, it performs better than some of the high-end powders I've used."
The consensus highlights a lightweight feel that avoids a heavy or cakey appearance, while still delivering a perfected finish. A minor note from some users pointed to the dispenser requiring care to avoid releasing too much product, but overall satisfaction is high.
How It Stacks Up Against The Competition
For shoppers considering alternatives, the market offers options at various price points. The e.l.f Halo Glow Setting Powder on Amazon is currently £8.78 and has a 4.4-star rating, promising a similar blurring effect. At the higher end, Boots sells the Huda Beauty Easy Bake Loose Powder for £34, which claims to set makeup for up to ten hours.
Yet, the Max Factor powder's combination of a £10.99 price tag, accessible availability on the UK high street, and glowing user testimonials has cemented its status as a standout bargain. It proves that achieving a professional, airbrished makeup look doesn't necessarily require a luxury budget.
