Naturalist and television presenter Chris Packham has declared he will never visit Pret a Manger again, following a dispute over the company's chicken welfare practices. The BBC Springwatch host criticised the sandwich chain for what he described as unacceptable standards in its supply chain.
Packham's Pledge
In a statement on social media, Packham said he would boycott Pret until it makes significant improvements to the welfare of chickens used in its products. He accused the company of prioritising profit over animal welfare, citing industry reports that highlight overcrowding and poor living conditions in supplier farms.
Pret's Response
Pret a Manger responded by defending its sourcing policies, stating that it works with suppliers who meet Red Tractor assurance standards. However, Packham dismissed this, arguing that such certifications do not guarantee high welfare and calling for a shift to higher-welfare systems, such as free-range or organic.
Wider Campaign
Packham's boycott is part of a broader campaign by animal welfare groups, including Compassion in World Farming, which has been pressuring fast-food chains to improve chicken welfare. The groups advocate for better breeds, more space, and natural light for birds.
According to a 2023 report by the charity, around 95% of chickens reared for meat in the UK are bred to grow so fast that they suffer from health problems. Packham has urged consumers to make ethical choices and support businesses that prioritize animal welfare.
