The Pembrokeshire Chocolate Co, a Welsh artisan chocolate maker based in Haverfordwest, has been recognised among the world's top food producers after securing three prestigious Great Taste one-star awards. The accolades were awarded for its hand-made chocolate bars in Seaweed, Dark Salted Caramel, and Sea Salt flavours, following a rigorous blind tasting of more than 15,000 entries from across the globe.
Award-Winning Bars Use Local Welsh Ingredients
All three winning bars are crafted using locally sourced Welsh ingredients, including dulse hand-harvested in St David's and sea salt from Anglesey. The Seaweed bar features a unique blend of dark chocolate with dulse, a nutrient-rich red algae, while the Dark Salted Caramel and Sea Salt bars combine traditional flavours with high-quality Welsh sea salt. This commitment to local sourcing has been a key factor in the company's rapid success.
Company Growth and Expansion Plans
Launched in July 2025, The Pembrokeshire Chocolate Co has expanded rapidly, now supplying its products to more than 60 shops across Wales. Later this year, the company plans to move into a much larger production facility in Fishguard to boost manufacturing capacity and create new local jobs. This expansion will allow the company to meet growing demand and further invest in the local economy.
Founder's Reaction and Future Outlook
Ieuan Griffiths, founder of The Pembrokeshire Chocolate Co, expressed his delight at the recognition. “We’re delighted. We only launched just over a year ago, so for three of our bars to be recognised by the Great Taste judges is a real vote of confidence in what we’re doing.” He added: “It’s been a busy summer - we’ve just come back from a great week at the Royal Welsh - and with the move to a bigger site in Fishguard at the end of the year, we’re looking forward to creating new jobs locally and putting even more back into Pembrokeshire.”
Where to Buy the Award-Winning Chocolate
The award-winning treats are available at local stockists including Four Seasons Farm Shop, Wisebuys, and Vincent Davies. Full details on stockists and online purchasing can be found at www.pembrokeshirechocolate.co.uk. The company's success highlights the growing reputation of Welsh artisan food producers on the international stage.
