Family-run Pario Holiday Parks has expanded its North Wales portfolio through the acquisition of Crugan Holiday Park, strengthening its presence on the Llŷn Peninsula. The deal, whose value has not been disclosed, brings the company's total number of holiday parks to five.
Crugan Holiday Park, located in Llanbedrog, offers around 100 privately owned holiday homes. The acquisition marks a strategic step for Pario as it continues to grow its operations in the region.
Family-run ethos at the core
Rio Williams, group director of Pario Holiday Parks, said: “We’ve admired Crugan for a long time. It’s a beautiful park in one of the most sought-after parts of North Wales, so the opportunity to welcome it into the Pario family was one we were incredibly excited about.”
Williams emphasised the company's intention to preserve what makes Crugan special: “What attracted us was the opportunity to build on what makes Crugan special. Owners already love the park for its peaceful setting, fantastic location and strong sense of community, and our role is to invest thoughtfully, look after it for the long term and make sure people continue creating memories there for many years to come.”
Growth with a personal approach
Samantha Williams, group director at Pario Holiday Parks, added: “As a family-run business, we’re passionate about creating places people are proud to be part of. Although we’re continuing to grow, that personal approach will never change. We’re looking forward to building on Crugan’s fantastic reputation while respecting everything that has made it such a well-loved park.”
The acquisition increases Pario's footprint across North Wales, with the company now operating five holiday parks in the region. The Llŷn Peninsula location is known for its coastal scenery and popularity among holiday home owners, making Crugan a strategic addition to the group.
Financial details of the transaction were not made public, but the move signals continued consolidation in the UK holiday park sector. Pario's expansion reflects a broader trend of family-run operators scaling up while maintaining a local, community-focused approach.
