M&S Shoppers Rave About 'Unusual' £23 Frill Detail Cardigan
M&S £23 Frill Cardigan Wins Shoppers' Hearts

Marks & Spencer has introduced a new knitwear piece that is quickly capturing the attention of fashion-conscious shoppers across the UK. The Ribbed Frill Detail Collared Cardigan, retailing at an affordable £23, is being praised for its distinctive design and excellent value, with many customers highlighting its "unusual" style as a key selling point.

Product Details and Availability

The cardigan features a ribbed texture, a collared neckline, and a button-through front, finished with neat short sleeves and a delicate frill detail at the hem. It is crafted in a regular fit, making it a versatile addition to any wardrobe. Currently, it is available in two soft, appealing colours: sugar pink and vanilla, which are particularly suitable for spring and upcoming occasions like Valentine's Day. Sizes range from extra small to extra large, catering to a broad spectrum of shoppers.

Customer Reviews and Feedback

Since its launch on the M&S website, the cardigan has garnered an impressive 4.9-star rating, reflecting high customer satisfaction. Shoppers have expressed their enthusiasm in reviews, with one stating, "This is a beautiful top I am petite but this fits nicely," while another noted, "Lovely quality, excellent fit. A very useful addition to my wardrobe."

Particularly effusive praise came from a customer named Pauline, who commented, "Now this I absolutely, love, love, love. The colour is just so pretty and the style is very unusual. I cannot wait to wear it. I’m so pleased I bought it now, because it will sell fast. The pink is amazing." Another shopper, Tracy, added, "A lovely top, so soft and comfortable - nice colour for the spring, very smart and different."

However, not all feedback was entirely positive. One reviewer mentioned returning the item due to sizing issues, stating, "Sadly I had to return as the large was too tight and I am a 14." This highlights the importance of checking size guides when purchasing online.

Comparison with Other Retailers

While M&S offers this cardigan at £23, other high-street brands have similar items at varying price points. For instance, New Look sells a Frilly Button Front Cardigan for £32.99 in colours like pink, light blue, and cream. ASOS also offers a Fine Knit Frill Detail Cardigan With Contrast Tipping In Cream for £32, available in sizes extra small to large. This positions the M&S option as a competitively priced choice in the market.

Additionally, M&S continues to expand its knitwear collection with other items, such as the Cotton Rich Textured Cropped Cardigan priced at £30, providing shoppers with a range of styles to choose from.

Overall, the Ribbed Frill Detail Collared Cardigan stands out as a popular and unique fashion find, combining affordability with a design that resonates well with customers seeking something a little different for their spring wardrobe.