Families across the West Midlands are in for a treat this August as McArthurGlen Designer Outlet in Cannock launches a series of free character meet-and-greet events, giving children the chance to meet some of the most beloved TV characters in person.
Every Tuesday throughout August 2026, the shopping centre's Main Piazza will transform into a magical meeting spot, with appearances running from 11am to 3.30pm. The events are completely free and require no booking, making them an easy and spontaneous day out for parents looking to entertain the kids during the summer holidays.
Meet Your Favourite Characters
The line-up promises a mix of classic and modern favourites, ensuring there's something for every young fan. On 4 August, children can meet The Gruffalo and The Gruffalo's Child, bringing the beloved Julia Donaldson stories to life. The following week, on 11 August, the energetic and lovable Bluey will make an appearance, much to the delight of preschoolers and parents alike.
Mid-August sees Paddington take centre stage on 18 August, offering a chance for kids to meet the polite bear from Darkest Peru. The series concludes on 25 August with a double appearance from Peppa Pig and her little brother George, ensuring a grand finale for the youngest visitors.
What to Expect on the Day
Characters will appear at intervals throughout the day, so there's no need to rush or worry about missing out. The meet-and-greets are designed to be relaxed, with plenty of opportunities for photos and memorable interactions. Parents are advised to arrive early to avoid the busiest periods, as the events are likely to draw large crowds.
McArthurGlen shared the news on social media, and the response has been overwhelmingly positive. One enthusiastic commenter wrote on Instagram: "Definitely will be coming!" – echoing the sentiments of many local families eager to take advantage of this free summer activity.
Location and Accessibility
The McArthurGlen Designer Outlet West Midlands is conveniently located on Eastern Way in Cannock, Staffordshire, just off the A460 and close to the M6 and M6 Toll. It sits approximately a 30-minute drive north of Birmingham city centre, making it an accessible destination for families across the region.
With over 70 designer brands offering up to 60% off, the outlet is already a popular shopping destination. The character events add an extra layer of family-friendly appeal, making it a perfect day out that combines retail therapy with entertainment for the little ones.
Plan Your Visit
No booking is required, but visitors are encouraged to check the McArthurGlen website or social media channels for any last-minute updates or changes to the schedule. The events are free, but parking charges may apply, so it's worth planning ahead.
For those looking to make a full day of it, the outlet also features a range of dining options, from quick bites to sit-down meals, ensuring that families can refuel after all the excitement. Whether you're a local or travelling from further afield, these meet-and-greets offer a fantastic opportunity to create lasting summer memories.
So mark your calendars for Tuesdays in August and head to McArthurGlen Designer Outlet for a day of fun, laughter, and unforgettable character encounters.
