Fortnum & Mason has unveiled its 2026 Beauty Advent Calendar, priced at £275 but containing products worth more than £1,225. Among the 25 items is the Wildsmith Copper Peptide Cream, which retails at £120 individually and has drawn customer praise for leaving skin looking 'glowing' and 'firmer'.
A £120 cream for under £12
The calendar includes 24 full-sized products, with the Wildsmith Copper Peptide Cream being the most valuable item. One shopper remarked: "I love this cream. You only need a tiny amount. I'm an old bird, but it keeps my skin supple and glowing. Someone asked me if I had had Botox." Another noted: "My skin is glowing, it absolutely loves this moisturiser and friends have commented on how well I look so it must be doing something."
Breaking down the cost, each full-sized item works out at approximately £11.46, or £11 when the extra mini is factored in. This is notable given that several products individually retail for £70, £85, and even £120, as reported by Express.
What's inside the calendar
Beyond the Wildsmith cream, the calendar features a full-sized Jean Charles Brosseau Nymphéa Eau de Parfum valued at £85, a Gallivant Abu Dhabi Eau de Parfum worth £70, and a travel-sized Clive Christian No. 1 Feminine Parfum. The Clive Christian scent is notoriously costly at £650 for 50ml, with the 10ml size ordinarily only available as part of a 3x10ml Traveller Set for £250.
The bathing selection includes Aromatherapy Associates De-Stress Muscle Bath & Shower Oil, valued at £58, designed to soothe aching muscles. Other brands featured include Bamford, Ortigia, Granado, Delilah, Benamôr, Bramley, Connock, and LabSolue, along with a Fortnum's candle, washbag, and hand cream.
Comparison with other luxury calendars
Liberty London's Beauty Advent Calendar 2026 is priced at £285 and holds a value of over £1,300, containing 29 products though only 21 are full-sized. Selfridges has also announced its beauty advent calendar will return for 2026 at £250, though details are under wraps; last year's version was valued at £1,136.
For shoppers seeking to discover luxury beauty brands without the designer cost, Fortnum & Mason's calendar offers a rare opportunity to receive almost entirely full-sized products. Not every item will suit every customer, but the variety justifies the £275 price point.
