Hourglass Cosmetics has released a new lip product called the Phantom Blur Balm, a matte lip balm that aims to provide a blurred, soft-focus finish while keeping lips hydrated. The product has generated significant buzz in the beauty community, but does it deliver on its promises?
What is the Hourglass Phantom Blur Balm?
The Phantom Blur Balm is described as a hybrid between a lip balm and a matte lipstick. It comes in a sleek, twist-up tube and is available in a range of shades from nude to berry. The balm claims to offer the comfort of a balm with the pigmentation of a lipstick, plus a blurring effect that softens the look of lip lines.
Key Features and Claims
According to Hourglass, the balm contains ingredients like shea butter and jojoba oil for hydration, along with a unique "blurring" technology that diffuses light to create a soft-focus effect. The formula is said to be long-wearing and transfer-resistant, but also nourishing.
Performance Review
In testing, the balm glides on smoothly and feels lightweight on the lips. The color payoff is impressive for a balm, with a semi-matte finish that lives up to the "blur" claim. It evens out lip texture and makes lips look smoother. However, the staying power is moderate; it lasts through light eating and drinking but requires reapplication after a few hours. The balm does not dry out lips, but it's not as hydrating as a traditional lip balm.
Pros and Cons
- Pros: Smooth application, good pigmentation, blurring effect, comfortable wear, wide shade range.
- Cons: Moderate longevity, may not be hydrating enough for very dry lips, price point is high at around £30.
Comparison to Other Products
Compared to other matte lip balms like the Clinique Almost Lipstick or the Glossier Generation G, the Hourglass version offers more pigmentation and a truer matte finish. However, it is less hydrating than the Clinique and has a higher price.
Final Verdict
The Hourglass Phantom Blur Balm is a solid choice for those who want a matte lip with a soft-focus effect and don't mind reapplying. It's not a miracle product but delivers on its core promises. Worth trying if you're a fan of Hourglass or looking for a high-end matte balm.
