In a significant move for the UK's green energy sector, Octopus Energy has announced the acquisition of home energy technology startup Kuppa. This strategic purchase is set to dramatically accelerate how homeowners assess and install energy-saving upgrades.
From Weeks to Seconds: The Tech Revolution
The integration of Kuppa's market-leading software into Octopus Energy's existing technology platform represents a quantum leap in home energy assessment. Customers will now be able to unlock their home's energy upgrade potential in mere seconds, completely eliminating the need for traditional, time-consuming surveyor visits that typically took days or even weeks to arrange and complete.
Kuppa's sophisticated, AI-driven technology creates virtual home energy surveys and solar system designs with remarkable efficiency. The system intelligently analyses how different green technologies can work together in any specific property, using a combination of satellite data, smart meter information, and comprehensive public databases.
Proven Technology Meets Scale
This isn't experimental technology – Kuppa's platform has already demonstrated its effectiveness by helping more than 250,000 homes take their first steps toward reducing energy bills and slashing carbon footprints, all without homeowners needing to leave their sofas.
The full integration of Kuppa's technology and expert team into Octopus Energy comes with an ambitious target: to reduce the total time from initial customer interest to completed installation by at least 50%. This represents a major acceleration in the UK's transition to smarter, greener homes.
Industry Leaders Welcome the Merger
Ashley Firth, Head of Technology at Octopus Energy, expressed enthusiasm about the acquisition, stating: "We already maintain an impressive tech team at Octopus Energy, but to unlock the 100% smart green homes of the future, we're constantly seeking state-of-the-art skills. We've been remarkably impressed with Kuppa's team, technology, and know-how, and I'm delighted to add their platform to our stack."
Kirsty Kenney, Co-Founder and CEO of Kuppa, shared her vision, explaining: "From day one, we built Kuppa to make it easier for every household to understand and improve their home's energy performance – helping them cut bills and carbon for the long term. Joining Octopus means we can bring that vision to millions more homes, faster than ever before."
Reinier Zeldenrust, Co-Founder and CTO of Kuppa, highlighted the technological synergy: "At Kuppa, we've spent years building sophisticated analysis tools that can assess a home's solar and heat pump potential in minutes rather than weeks. Joining Octopus Energy means we can combine that technology with real operational data from thousands of installations – creating a feedback loop that makes every survey smarter."
This acquisition, finalized in November 2025, positions Octopus Energy at the forefront of the digital transformation in home energy assessment, promising UK homeowners faster access to money-saving green technology installations while supporting national carbon reduction targets.
