A social media influencer has conducted the ultimate taste test, sampling and rating every single flavour of Cadbury's Dairy Milk chocolate bar available in the UK. Carmie Sellitto documented his indulgent mission in an Instagram video, spending £40 to get his hands on the full range and delivering some surprising verdicts.
The Chocolate Connoisseur's Verdict
Carmie Sellitto, a content creator, told his followers he wanted to try "every flavour of Cadbury." He began his sugary journey with the Caramel Nut Crunch, which he compared to a Kinder Bueno and awarded a solid 8.5 out of 10. The Crunchie bites bar fared even better, earning a high score of 9 out of 10 despite a joke about its pockmarked appearance.
Not all classics impressed, however. The standard Dairy Milk Caramel was deemed "pretty boring" and reminiscent of cheese, scoring just a 6 out of 10. Cadbury's White chocolate was also a letdown, described as tasting like a Nestle Milky Bar and receiving a mere 4 out of 10.
Top Tier Treats and Major Disappointments
The tasting took a turn for the extraordinary with two standout bars. The new Dairy Milk Biscoff was declared a perfect 10 out of 10, with Carmie confessing he could eat the whole bar in minutes. Even more impressive was the Dairy Milk Oreo, which he called "the definition of cookies and cream" and awarded an enthusiastic 12 out of 10.
However, the undisputed champion was Dairy Milk Salted Caramel. Upon seeing the caramel's satisfying 'pull,' Carmie proclaimed, "This wins already." He later gushed, "Ladies and gentlemen, I think we have a winner," and gave it an unprecedented 20 out of 10.
At the opposite end of the scale, Caramilk was a major disappointment. Carmie, who admitted he'd never tried it before, said it tasted "like out of date advent calendar chocolate" and gave it a dismal 2 out of 10.
The Rest of the Rankings
Other notable scores included the Marvellous Creations bar with jelly and popping candy, which was called "so random but so fun to eat" and scored a 9 out of 10. The Whole Nut bar, despite a "terrifying" look, pleasantly surprised Carmie and earned a 7.5 out of 10.
Dairy Milk Daim also scored a perfect 10 out of 10, while the White Oreo version was considered better than the original but still only managed a 5 out of 10. Finally, the original Cadbury's Dairy Milk, the bar that started it all, was summarised as "a classic, but it's boring," receiving a 7 out of 10.
The comprehensive taste test, which took place in January 2026, has sparked debate among chocolate lovers. Do you agree with Carmie Sellitto's ratings?
