A man arrested following the death of a mother of five had previously been prohibited from carrying out liquid Brazilian Butt Lifts (BBLs) in two English regions, it has emerged. Jordan Parke, who operated under the alias 'Lip King', carried out the procedure on 33-year-old Alice Webb in 2024. She later died in hospital.
Reports now reveal that Parke faced prohibition orders in Dudley and Salford, but these did not prevent him from practising elsewhere. Parke himself died in February 2025 after reportedly undergoing a cosmetic procedure. At the time, Gloucestershire Police were investigating Ms Webb's death.
Prohibition Orders Ignored
Concerns about Parke's practice first surfaced in the Midlands in 2019, according to the BBC. Dudley Council issued a prohibition order in 2023, barring him from performing liquid BBLs in the area. A second order was served in Salford in February 2024. Despite these restrictions, Parke continued to offer treatments in other locations, including Gloucester.
Ben Kingscote, Ms Webb's former partner and father to her eldest child, criticised the piecemeal approach. He stated: "The agencies in Dudley and Salford issued him with prohibition orders. He was prohibited from doing this in those parts of the country but that didn't stop him from moving down here to Gloucester. If a procedure is dangerous in one part of the country it's dangerous in all parts of the country." He added that telling the children about their mother's death was the hardest part: "Alice should be here to see the achievements they're making. She would be so proud."
Call for National Legislation
Patient safety organisation Save Face has long campaigned for stronger regulation. Co-founder Ashton Collins said: "Since 2023 we have been campaigning for a national law that would make it illegal for anyone other than a GMC-registered plastic surgeon to carry out liquid BBLs and other high-risk body contouring procedures. Our proposal is simple: a clear, nationwide offence that applies to all providers, not piecemeal local action."
Collins warned that without such legislation, fatalities were inevitable. "In 2024 that prediction became a reality when Alice Webb tragically and needlessly lost her life," she added.
Ongoing Investigations
In October 2024, Parke was arrested on suspicion of manslaughter in connection with Ms Webb's death but had not been charged before his own death. An inquest into Parke's death is expected to be held later this year. The case has reignited calls for a nationwide ban on non-surgical BBLs performed by unqualified practitioners.
Save Face estimates that hundreds of unlicensed practitioners are operating across the UK, putting patients at risk. The organisation continues to urge the government to implement a clear, legally enforceable standard to prevent further tragedies.
