Birmingham's 'Shower Cubicle' Apartments Set for Auction with Panoramic City Views
A unique opportunity to acquire property in one of Birmingham's most distinctive high-rise towers is emerging, as two modern apartments in the Beetham Tower, colloquially known as "the shower cubicle," are scheduled for auction. These units, located at 10 Holloway Circus, will be featured in Bond Wolfe's upcoming livestreamed auction on Thursday, March 26, 2026, starting at 8:30 AM.
Property Details and Guide Prices
The apartments for sale are situated on the 22nd and 24th floors of the 39-storey Beetham Tower, which houses the Radisson Hotel on its first 20 levels. Apartment 2201 is a one-bedroom unit with a guide price of £90,000 or more, while Apartment 2405 is a two-bedroom apartment with a guide price of £115,000 or more. Both properties boast panoramic views of Birmingham's cityscape, offering a prime residential investment in the heart of the urban centre.
Rental Income and Investment Potential
James Rossiter, associate director at Bond Wolfe, highlighted the investment appeal of these properties, noting that similar apartments in Beetham Tower sold at auction last year achieved prices approximately 10% above their guide prices. Currently, both units are generating healthy rental incomes: Apartment 2201 is let at £875 per month, yielding £10,500 annually, and Apartment 2405 is let at £1,100 per month, producing £13,200 per year. The sales are subject to these existing tenancies, providing immediate cash flow for buyers.
Features and Location Advantages
Each leasehold property benefits from electric heating, a concierge service, and a long lease of 999 years dating from January 2003. The Beetham Tower overlooks Holloway Circus roundabout on the Inner Ring Road, locally referred to as "Pagoda Island" due to a 40-foot Chinese pagoda donated by the Wing Yip brothers, founders of a local supermarket chain. This landmark enhances the cultural appeal of the nearby Birmingham Chinatown area. Additionally, the block is conveniently located just around the corner from New Street train station and close to city centre shops and services, making it an attractive option for tenants and investors alike.
Auction Details and Bidding Options
The apartments will be among 178 lots in Bond Wolfe's auction, which will be livestreamed via their website. Remote bidding is available by proxy, telephone, or internet. Interested parties are advised that offers exceeding the guide price may be considered prior to the auction, adding a competitive edge to the sale process.
