Schools across Birmingham could be in with a chance to win £1,000 for their breakfast club. The Kellogg's Breakfast Club Awards are officially open, celebrating the incredible work of thousands of breakfast clubs across the UK.
How to Enter
Birmingham schools are invited to share the work of each breakfast club, including the efforts of teachers, support staff, volunteers and pupils who help children start the school day fuelled and ready to learn. Of the eight award categories, each winner will receive a £1,000 cash grant to spend on their school breakfast club, helping them invest in new equipment, activities or resources, and continue creating a welcoming space for children at the beginning of the day.
Why Breakfast Clubs Matter
Andrew Ridge, social impact manager at Kellogg's, said: "We've been supporting breakfast clubs for nearly 30 years, so we understand the important role they play for children and families across the UK." He added: "Every morning, schools are creating safe, welcoming spaces where children can enjoy breakfast, build friendships and start the day ready to learn." The positive impact of these clubs is made possible by the passion and commitment of teachers, support staff and volunteers.
Award Categories and New Award
This year, Kellogg's will recognise winners across eight categories, including six regional awards for Scotland, Wales, Northern Ireland, South England, Central England and North England. One of the new awards is the Breakfast Club Star Award, for pupils who consistently show enthusiasm, kindness and commitment at their breakfast club.
Winners Announced at Parliament
Winners will be announced at the Houses of Parliament on November 18, where schools can share their stories in front of MPs and industry figures. Schools can enter the awards until June 29.
