Family's Desperate Search for Missing Mum in Birmingham City Centre
The family of Jackie Sheard has launched an urgent public appeal for help after she was reported missing in Birmingham city centre. Jackie, a mother, has not been in contact with her relatives since approximately 3pm on Saturday, April 11, sparking widespread concern among her loved ones and the local community.
Description and Last Known Movements
Jackie Sheard is described as being around 5 feet 7 inches tall, with long black hair and glasses. She was likely wearing black clothing when she travelled to the city centre. Her last known whereabouts were in Birmingham City Centre around 3pm on April 11, with her final contact occurring between 3pm and 4pm that day.
Family's Emotional Appeal on Social Media
In a heartfelt message shared on social media, Jackie's sister, Charlotte Jenkins, pleaded for anyone with information to come forward immediately. She wrote, "My sister Jackie Sheard is currently MISSING please if anyone has seen her or knows her whereabouts contact my niece [phone number removed]." The appeal has been widely circulated, including by Moseley councillor Izzy Knowles, to maximise visibility and support in the search efforts.
Police Involvement and Community Response
Jackie's family has officially reported her disappearance to West Midlands Police, who are actively involved in the investigation. The community is urged to remain vigilant and report any sightings or relevant information to assist in locating her safely. This incident highlights the critical role of public cooperation in missing persons cases, especially in urban areas like Birmingham.
The family's appeal underscores the distress and urgency surrounding Jackie's disappearance, as they await any leads that could bring her home. Authorities continue to work closely with the family to gather clues and ensure a thorough search across the city centre and surrounding regions.



