Finding shapewear that combines comfort, support and affordability can feel like searching for a needle in a haystack, but Pour Moi's collection might just have cracked the code. With prices starting under £40, this range promises to smooth those troublesome areas without leaving you feeling constricted or breaking the bank.
The Shapewear That Feels As Good As It Looks
Journalist Julie Bayley recently put Pour Moi's shapewear to the test, discovering pieces that deliver both confidence and comfort. The standout favourite emerged as the Superfit Full Tummy Control Bodyshaper at £40, which provides firm support around the midsection without creating that uncomfortable "squashed" sensation many shapewear items inflict.
What makes this bodyshaper particularly impressive is its thoughtful design. The fabric feels soft and silky against the skin while remaining breathable throughout wear. Its seamless finish ensures no visible lines disrupt your outfit's silhouette, available in versatile black, neutral and white options to suit various clothing choices.
Versatile Pieces For Every Occasion
Beyond the bodyshaper, Pour Moi offers several other noteworthy pieces designed for specific needs and outfits. The Definitions U Wire Plunge Low Back Multiway Bra (£40) proves ideal for special occasions or lower-cut tops, providing lift and shape while remaining securely in place.
For those tricky outfits where regular bras simply won't work, the low back design offers practical solutions without compromising on support. Meanwhile, the Definitions Lightly Padded Multiway Strapless Bra (£28) stands out for its ability to stay put – a rare quality in strapless styles – offering both comfort and confidence through its subtle padding and strong support band.
The shaping collection extends to lower body solutions too. The Effortless Tummy Control Thigh Slimmer (£40) smooths lines without rolling or digging in, while the Hourglass Control Firm Brief (£32) provides targeted control around waist and hips while maintaining flexibility.
The Confidence Boost Behind The Numbers
Pour Moi's commitment to boosting women's confidence extends beyond their product design. Recent research conducted by the brand uncovered some startling statistics about women's experiences with underwear and self-image.
The survey revealed that 29% of women aged 30 and over have never undergone a professional bra fitting, while only 10% make this an annual ritual. Perhaps most concerning, one in five women report never feeling confident about their appearance.
However, the data also highlights the transformative power of well-fitted foundation garments. Among women wearing properly fitted bras:
- 66% reported feeling more comfortable
- 54% felt more supported and secure
- 31% experienced increased self-confidence
- 29% felt happier
- 19% described themselves as more attractive
These figures underscore the importance of investment in quality shapewear and proper fittings – something Pour Moi aims to make accessible through their affordable pricing.
The Verdict: Style Meets Substance
Overall, Pour Moi's shapewear collection successfully bridges the gap between affordability and quality. The pieces feel well-constructed and designed with real women's needs in mind, focusing on comfort as much as control.
Whether you're preparing for party season or simply seeking everyday confidence boosts, this range offers practical solutions that won't leave you counting the minutes until you can take them off. At these price points, looking and feeling fabulous becomes an achievable reality rather than an expensive luxury.
