Beauty enthusiasts are flocking to Boots for the new Premium Make Up Edit Beauty Bag, a luxury make-up edit offering £100 worth of premium products for just £35. The limited-edition bag contains six products with a combined retail value of £134.95, allowing customers to save £99.95 – just 5p shy of £100. Five of the six items are full size, bringing the average cost per product down to £5.83.
Brands and Products Inside the Bag
The edit features a mix of skincare and makeup staples from top brands: MAC, Fenty, Clarins, Laura Mercier, Iconic, and No7. Standout items include the viral MAC MacStack Elevated Mascara (full size, RRP £27), which has a dual-sided precision-tip curved brush for lifted, volumised lashes with argan oil conditioning. Also included are the Fenty Gloss Bomb Stix in Fenty Glow (full size, RRP £24), Iconic London Underglow Blurring Primer (full size, RRP £26), No7 Pro Artist Luxe Liquid Blush in Coral (full size, RRP £14.95), Clarins Velvet Cleansing Milk (100ml, worth £14), and a Laura Mercier Caviar Stick Eyeshadow (full size, worth £29) in either Metallic Taupe or Rosegold – though the shade is selected at random.
Value and Packaging
Every product in the bag carries an RRP between £14 and £29, with no filler items. The products come in a soft pastel beauty bag available in pink, lilac, or green, ideal for holiday packing or weekend breaks. According to the Mirror, unlike some beauty boxes that rely on a single hero product, this edit offers consistent value across all items.
Comparisons and Alternatives
For those seeking a more diverse selection, the ASOS Face + Body Travel Essentials Beauty Bag is worth £111 but priced at £42, featuring hair oil, dry shampoo, and a sample of Charlotte Tilbury Magic Cream. Meanwhile, the OK! Beauty Box Getaway Edit is valued at over £175 and retails at £39.99, including a £65 Rodial SPF and nine other summer-ready products, seven of which are full size.
Where to Buy
The Boots Premium Make Up Edit Beauty Bag is available exclusively on the Boots website. Shoppers can update their makeup collection, experiment with premium brands at a reduced cost, or get ahead on Christmas gift buying with this limited-edition offer.
