Shopper Reveals Easy Hack to Save Over £20 on Easter Sunday Roast
As families prepare for Easter celebrations, the cost of a traditional Sunday roast can quickly add up. However, one resourceful shopper has discovered a straightforward online checkout trick that nearly halved her grocery bill, proving that a festive feast doesn't have to strain the budget.
How the Supermarket Loyalty Card Delivered Major Savings
Bethan Shufflebotham, a shopping writer, managed to reduce her Easter food shop at Sainsbury's from £50 to just £30 by simply entering her Nectar card details during the online checkout process. This simple step unlocked exclusive Nectar prices, which are available to members of the free loyalty programme.
The key saving came from a classic Easter centrepiece: a whole leg of lamb, typically priced at £33.40, was reduced to £15.70 with the Nectar card. This "better than half price" deal applied to selected cuts, making the traditional roast much more affordable.
Building a Complete Roast Dinner with Discounted Staples
Beyond the main protein, numerous accompaniments were also available at reduced prices through the Nectar card scheme:
- Mint sauce dropped from £1.80 to £1.35
- Yorkshire puddings were reduced from £2.50 to £1.75
- Gravy granules fell from £2.95 to £2.25
- Stuffing saw a 50p saving, down to £1.90
Bethan noted that while not part of the Nectar offer, essential vegetables like parsnips and potatoes were available at competitive prices, with parsnips price-matched to Aldi at £1.48 per kilogram.
The Final Tally: From £50 to £30 for a Family Feast
When all items were tallied, the total cost for a complete Easter roast dinner would normally have been £50.53. With the Nectar card discounts applied, the final bill came to just £30.43.
"The deal meant that what could have been a £50+ shop was a far more manageable £30," Bethan explained. "This comfortably feeds a family of four for approximately £7.50 per head."
Alternative Easter Dinner Options Available
For those seeking different approaches to their Easter meal, other retailers are offering prepared options:
- Cook provides a Lamb Easter Dinner Box for six people at £77.45 (£12.90 per person)
- Iceland offers roast dinner boxes for families of four, with lamb at £30 and chicken at £25
Beyond Lamb: Other Meat Deals Available
The savings aren't limited to lamb. Sainsbury's Nectar card holders can access significant discounts on other proteins:
- Scottish salmon side: 50% off, reduced from £21.60 to £10.80
- British pork crackling leg joint: down by a third to £5.78
- 21-day matured beef roasting joint: now under £10, down from £22.32
This supermarket hack demonstrates how loyalty programmes can deliver substantial savings during holiday periods when food costs typically rise. Shoppers planning their Easter meals can find these deals on the Sainsbury's website, though it's important to note that the discounts are exclusively available to Nectar cardholders.
