Octopus Energy has unveiled a significant new partnership that promises to put substantial savings back into the pockets of electric vehicle drivers across the United Kingdom. The company's Electroverse network, recognised as Europe's largest electric vehicle charging platform, is joining forces with the popular European taxi application Freenow, which is operated by Lyft.
Major Savings for Professional Drivers
This strategic collaboration is specifically designed to assist thousands of professional drivers and fleet operators in accessing cleaner power while unlocking considerable financial benefits. According to the official announcement from Octopus Energy, which operates in a competitive market alongside providers like British Gas, EDF, EON, and Ovo, the initiative will deliver tangible economic advantages.
In practical terms, taxi drivers and fleets utilising the Freenow platform in the UK now qualify for impressive reductions on their charging expenses. The partnership facilitates savings exceeding 40 percent annually on electricity costs for vehicles. Octopus Energy has quantified this benefit, stating it equates to approximately £1,100 returned directly to drivers' budgets simply by using the extensive Electroverse network for their power needs.
Enhanced Benefits and Industry Endorsement
To further incentivise adoption, Octopus has confirmed that the first two months of the charging subscription will be offered completely free of charge. This introductory period allows fleet managers and individual drivers to explore exclusive offers and discounts from a wide array of leading charging brands, including prominent names like Ionity, Osprey, and Powerdot.
Matt Davies, Founder and Director of Octopus Electroverse, expressed considerable enthusiasm about the new alliance. "Electroverse has already helped drive down charging costs for more than a million drivers and paved the way in making public charging simpler and cheaper," Davies stated. "Our partnership with Freenow by Lyft is particularly exciting as it brings even more discounts to such an important sector. And with their drivers spending so much of their day on the road, being able to help them find chargers quickly and charge affordably is fantastic – and who doesn’t love snapping up savings of over 40%?"
Strategic Support for Sustainable Transport
Felix Brand, Chief Strategy Officer at Freenow by Lyft, echoed this positive sentiment, highlighting the broader environmental and operational implications of the deal. "We are incredibly happy about our partnership with Octopus Electroverse," Brand remarked. "This is a significant step in supporting our thousands of EV drivers and fleet operators by directly tackling one of their daily operational costs. By making the transition to electric vehicles more financially appealing, we hope to encourage more drivers to make the switch, supporting cities in reducing emissions and accelerating their journey toward climate-neutral, fully electrified transport systems."
This partnership represents a concrete move within the UK's evolving transport and energy landscape, directly addressing the cost barriers associated with electric vehicle adoption for high-mileage professional users. By combining Electroverse's extensive charging infrastructure with Freenow's large network of taxi drivers, the initiative aims to make sustainable transport a more economically viable choice, contributing to national emissions reduction targets.