John Lewis Revives Topshop with Nationwide High Street Relaunch
In a major retail revival, John Lewis is set to relaunch the historic fashion brand Topshop across its entire network of UK department stores this week. This move brings Topshop back to British high streets for the first time since its disappearance in 2021, following the collapse of the Arcadia Group.
A Strategic Expansion Amid Significant Investment
The launch, scheduled for Tuesday, will see Topshop products available in all 32 John Lewis stores, with sister brand Topman featured in seven locations. This initiative is part of John Lewis's broader strategy to expand its fashion offerings, backed by an £800 million long-term investment across its retail outlets. The collection includes 130 of Topshop's most in-demand pieces, such as signature denim items, and will also be accessible online via John Lewis's digital platforms.
From Online Revival to Physical Return
Topshop and Topman vanished from UK high streets after Arcadia Group went into administration in 2021. The brand was subsequently acquired by Asos, which continued to sell products online. Last year, Topshop made a tentative return to physical retail with a launch at London's Liberty department store, followed by a partnership announcement with John Lewis. Michelle Wilson, managing director of Topshop, emphasized that this relaunch aims to make it easier for customers to access beloved pieces, offering the immediacy of in-store shopping.
Driving Growth and Fashion Ambition
This launch coincides with London Fashion Week and will include activations like a takeover of Piccadilly Circus in London, signaling John Lewis's commitment to becoming a style authority. Peter Ruis, managing director of John Lewis, highlighted that this move accelerates the brand's fashion ambition, positioning it as the exclusive home of Topshop alongside 14 new fashion, jewellery, and accessory labels introduced this season. The retailer has also redesigned fashion floors at its Oxford Street flagship to support this expansion.
List of Participating John Lewis Stores
- Glasgow, Scotland
- Edinburgh, Scotland
- Newcastle
- Leeds
- Liverpool
- Trafford, Manchester
- Cheadle, Manchester
- Cardiff, Wales
- Nottingham, Nottinghamshire
- Leicester, Leicestershire
- Solihull, West Midlands
- Cheltenham, Gloucestershire
- Norwich, Norfolk
- Cambridge, Cambridgeshire
- Welwyn, Hertfordshire
- Milton Keynes, Buckinghamshire
- Chelmsford, Essex
- Cribbs Causeway, Bristol
- Exeter, Devon
- Oxford, Oxfordshire
- High Wycombe, Buckinghamshire
- Reading, Berkshire
- Bluewater, Kent
- Horsham, West Sussex
- Southampton, Hampshire
- Brent Cross, London
- Stratford, London
- Canary Wharf, London
- Oxford Street, London
- Peter Jones, London
- White City, London
- Kingston, London