Tesco has introduced a brand-new crisp flavour to its shelves, and it's causing quite a stir among British shoppers. The supermarket giant is now selling Hot Honey Walkers crisps, which belong to the popular Flavours of the World series, and opinions are sharply divided across the country.
What Are the New Hot Honey Walkers Crisps?
These crisps feature an all-new Walkers logo, recently revamped just weeks ago, and are described by Tesco as made with great British potatoes. They are cooked to perfection with vegetable oils for that signature crunch and seasoned with hot honey to deliver the classic Walkers taste. Suitable for vegetarians, the crisps are available in a six-pack format both online and in physical Tesco stores nationwide.
Pricing and Availability Details
Customers can purchase the Hot Honey Walkers crisps for £2.20 without a Clubcard, or at a discounted price of £1.75 with a Tesco loyalty card. Additionally, the online retailer Ocado appears to be stocking these crisps, broadening their availability for shoppers who prefer digital grocery services.
Customer Reactions: A Mixed Bag of Opinions
The launch has sparked a lively debate on social media, with the Facebook group Newfoodsuk capturing the crisps in a post that prompted dozens of responses. Some shoppers expressed disappointment, with one criticising the flavour as tasting like cereal and requiring a large portion to detect any hint of hot honey. Another simply said they saw them in Tesco and decided against buying, while a third lamented the ubiquity of hot honey flavours, comparing it to trends like Dubai chocolate.
Positive Feedback from Enthusiastic Fans
On the flip side, many customers are excited about the new addition. One shopper confirmed that the crisps are good, while others expressed eagerness to try them, with comments like "We need these" and "Yum" highlighting the anticipation. This split in opinions underscores how taste preferences can vary widely, even for a well-known brand like Walkers.
Broader Context and Market Impact
This launch is part of Walkers' ongoing efforts to innovate and expand its Flavours of the World series, which aims to offer unique and international tastes to British consumers. The divisive reaction mirrors broader trends in the snack industry, where new flavours often polarise customers, driving both criticism and curiosity. As Tesco and other retailers continue to stock these crisps, it remains to be seen whether the hot honey variant will become a staple or a short-lived experiment in the competitive crisp market.
