Birmingham's Bullring shopping centre has announced a partnership with Selfridges to offer one lucky winner a Disney-themed hamper. The prize draw is being promoted through the Bullring's official Instagram account, with entries open until Wednesday, 19th August 2026.
How to Enter the Disney Giveaway
To participate, entrants must like the Bullring's Instagram post announcing the competition, comment with their favourite Disney film, and follow the Bullring on Instagram. The hamper itself includes a Winnie the Pooh plush soft toy, a yellow Eeyore keychain, and a Disney pin.
The collaboration follows the permanent addition of a Disney store concession within Selfridges, which took over after the closure of Birmingham's original Disney store in 2021. This giveaway marks a continuation of the retail partnership between Bullring and Selfridges.
Community Response and Prize Details
Since the announcement, the post has attracted numerous comments from Disney fans. One user wrote: "Anything Winnie the Pooh! Piglets Big Movie was always my favourite." Another commented: "Winnie the Pooh is my boyfriend’s all time fave, I’d love to win this for him!" A third added: "Our favourite is Winnie the Pooh, as our youngest is called Bear." A fourth said: "Brave for sure! I know she's more recent than classic, but gosh is Merida iconic!"
The competition is open to Instagram users who follow the Bullring account, with the winner set to receive the hamper. The Bullring's announcement stated: "We’ve teamed up with Disney and Selfridges to give one lucky winner the chance to take home a magical Disney hamper!"
Prize Fulfilment and Deadline
Interested participants are encouraged to act quickly, as the giveaway closes on 19th August 2026. The winner will be notified via Instagram, and the hamper will be delivered accordingly. This initiative highlights ongoing efforts by Bullring and Selfridges to engage shoppers through exclusive promotions.
