Aldi Stores Limited has applied to Birmingham City Council for a premises licence to sell alcohol for consumption off the premises from 6am to midnight, seven days a week, at its store at 31 Brassington Avenue, Sutton Coldfield, B73 6AA. The application, dated 15 June 2026, seeks permission for extended daily trading hours typical of large convenience and grocery retailers.
Application Details and Proposed Hours
The proposed licensable activity is the sale by retail of alcohol for consumption off the premises, covering beer, wine, and spirits for home consumption. The hours sought are from 6am to midnight, Monday to Sunday. On-site consumption is not requested. The store is located in Sutton Coldfield town centre, a mixed retail and residential area where licensing decisions balance customer convenience with considerations around noise, litter, and responsible retailing.
How to View and Comment on the Application
The full application can be inspected via the council’s Licensing Act 2003 electronic public register. Copies can be requested from the licensing team at Birmingham City Council. Any person, including residents, community groups, and nearby businesses, may submit written representations by the deadline of 13 July 2026. Representations should relate to the licensing objectives: preventing crime and disorder, ensuring public safety, preventing public nuisance, and protecting children from harm.
Representations can be sent by email to licensing@birmingham.gov.uk or by post to General Licensing, Regulation and Enforcement, PO Box 17831, Birmingham B2 2HJ. According to the public notice, it is an offence knowingly or recklessly to make a false statement in connection with a licence application, punishable on summary conviction by a Level 5 fine. The notice lists Freeths LLP, Solicitors, in relation to the filing.
Next Steps After Consultation
If no relevant representations are received, the licence may be granted under delegated powers. If relevant representations are submitted, a licensing sub-committee hearing is expected to consider the application. The deadline for representations is up to and including 13 July 2026.
