The free bus travel scheme for under-16s in England, part of the Great British Summer Savings initiative, is set to end on August 31. Families across the country, including those in Birmingham and the West Midlands, are being urged to take advantage of the offer before it expires.
Scheme Details and Beneficiaries
The initiative, which began on August 1, allows all children under the age of 16 to travel for free on buses across England for the entire month. This applies to approximately 14 million young people, making it one of the largest summer savings measures introduced this year. The scheme is supported by the nation's five principal bus operators: Stagecoach, First Bus, Arriva, Go-Ahead, and National Express.
The programme was announced by Rachel Reeves earlier in the year as part of broader efforts to ease the cost-of-living burden on families during the school holidays. It came into effect under Prime Minister Andy Burnham and the new Chancellor of the Exchequer, John Healey. Alongside free bus travel, the Great British Summer Savings scheme also includes reduced VAT on various summer activities, such as children's restaurant meals, theatre and cinema admissions, and theme park entries.
Savings for West Midlands Families
In the West Midlands, the scheme is particularly beneficial. Normally, children aged five to 15 are charged £1.50 for a single trip on National Express buses. A day ticket within the local zone costs £2.80 for this age group, while those under five travel free all year round. With the free travel offer, families can save significantly on transport costs during the summer break.
For example, a family day out to Woodgate Valley Country Park, accessible via the 23 or 24 bus from Birmingham, can now be enjoyed without any bus fare for children. The park offers pony trekking, cycling, and a chance to see sheep, pigs, and goats at the Urban Farm, making it an affordable day trip thanks to the scheme.
Government Statements and Future Fare Cap
Transport Secretary Heidi Alexander highlighted the importance of the scheme in helping families. She said: "We're giving families room to breathe from the cost-of-living squeeze. With free bus travel for 5 to 15-year-olds and discounts on kids' meals at restaurants, cinema tickets and theme parks, we're helping people make the most of the time they have together for the school holidays."
She added: "Not only are we lowering costs for the summer, the £2 bus fare cap will help all passengers get to where they need to for less." This refers to the government's announcement that bus fares will be capped at £2 from January, a move expected to save millions of passengers a third on their travel costs, further assisting with the cost-of-living.
How to Benefit Before the Deadline
Parents, carers, and young people are encouraged to check with their local bus operator for terms and conditions, but the scheme is straightforward: simply board the bus and travel free. No voucher or pass is required, but children may need to be accompanied by an adult if they are very young. The offer applies to all bus services operated by the participating companies across England, including those in Birmingham and the wider West Midlands.
With just a few weeks left, families are urged to make the most of this opportunity to explore their local areas, visit attractions, and enjoy summer activities without worrying about transport costs. The free bus travel scheme ends on August 31, so plan your journeys before then to take full advantage of this saving.



