Tunnel Network Transformed into Immersive Experience
The 250-year-old underground tunnels beneath Stourbridge Glass Museum are set to become a major tourist attraction featuring virtual reality and projection-mapping technology. The museum in Stourbridge, just 40 minutes from Birmingham, has previously offered occasional 30-minute tours of the tunnels, which were historically used by glassworkers to manage extreme heat and store materials such as coal and sand.
Glassmaking Heritage and Modern Innovation
The museum currently displays a glass cone where visitors learn traditional glassmaking processes. Skilled artisans shape and blow molten glass, with the chimney allowing heat to escape, including hot air from the tunnels. An animated video explains the building's clever design for glassmakers' needs before modern technology. The Hot Shop features live glassmaking demonstrations, showcasing craftspeople at work.
In addition to local history, visitors can enjoy contemporary art and see how glass is made today. Stunning intricate items date back 400 years. Interactive screens allow visitors to design their own 'cameo glass', offering a creative experience.
No Opening Date Yet Confirmed
Museum director Alexander Goodger stated: "This is just one part of our new phase of capital development designed to boost the site for locals, expand the offer, give it a wider appeal and bring in tourists to the area who then go on to stay in hotels and eat in restaurants, regenerating the area. We want to bring in investment for the Black Country's heritage. We have an incredible and unique history."
Before opening, the museum will undertake essential improvements to health and safety, signage, public access, and lighting to ensure a safe and free-flowing visitor experience.



